Discover Limerick DAC

Discover Limerick Designated Activity Company (DAC) is a special purpose vehicle established in 2022 as a wholly owned company of Limerick City & County Council to operate and develop key tourism attractions in Limerick. Its role is to strengthen Limerick as a visitor destination and attract increased visitor numbers.

Discover Limerick DAC is currently responsible for the operation of King John’s Castle, Lough Gur Visitor Centre and Adare Heritage Centre

In addition to managing, planning investment and growth in these attractions, Discover Limerick DAC is also developing other visitor attractions across Limerick city and county.  To deliver on this ambition, Discover Limerick DAC and is now seeking the appointment of a Chairperson to the Board to take over from the Interim-Chair. 

Discover Limerick DAC is a registered company and operates on behalf of Limerick City & County Council.